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Tag Archives: know your audience
Kick The Can
Aerien takes a look at the first Budweiser can redesign in more than a decade and declares it a bit of a sud dud. Continue reading
AntennaGate
Quick, someone call the authorities! An iPhone has been murdered! It’s one of the great American pastimes: tearing down our idols. Right now, Apple is learning this the hard way. An antenna problem with Apple’s new iPhone 4 has wormed … Continue reading
LeBronapalooza
“This shocking act of disloyalty from our home grown ‘chosen one’ sends the exact opposite lesson of what we would want our children to learn. And ‘who’ we would want them to grow-up to become.” Dan Gilbert, Majority owner, Cleveland … Continue reading
The Good, the Bad and the Furry
While I absolutely adore children, my husband and I aren’t there yet in terms of our family planning. For now, we’re completely content to have the love and affection of our “fur children“—2 cats (Pixel & TicTac) and 2 dogs … Continue reading
Driving Change or Adding to the Noise?
2010 continues to bring the trend of companies struggling to figure out how to harness the power of online conversations. Every day, people who have never met are joining forces online, taking a stand and persuading change. We have all … Continue reading
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Tagged "Yo Sumo", know your audience, Pepsi, social media





