Jacksonville: Home of the Ostrich Farm

Our office is located in the beautiful downtown area of Jacksonville – home of the Ostrich Farm in the early 1900s, which was the city’s biggest tourist trap. I’m sure this is as surprising to you as it is for us. We decided to dig a little deeper, and we found more random, crazy, interesting facts at visitjacksonville.com:

 

  • Jacksonville is the largest city in the U.S. by land mass (over 840 sq. miles)
  • Jacksonville is the birthplace of the rock groups Lynyrd Skynyrd, Limp Bizkit, Cold and Jumpsuit Apparatus
  • Notable movies filmed in Jacksonville: The Creature from the Black Lagoon, GI Jane, Why Do Fools Fall in Love, The Manurichan Candidate, The New Adventures of Pippi Longstocking
  • The historic Riverside-Avondale area was named one of the 10 greatest neighborhoods in the U.S. in 2010
  • The Dames Point Bridge is the second longest concrete cable-supported bridge in the Western Hemisphere
  • This month wallethub.com ranked Jacksonville as the top city in the U.S. to start a business out of 150 cities
  • Bob Hayes (a Jacksonville native) was the only man to win both an Olympic gold metal and a Super Bowl ring
  • The Friendship Fountain opened in 1965, is the World’s largest & tallest fountain
  • The EverBank Field weighs 2,850 pounds
  • Hemming Plaza is named after Charles C. Hemming, a Civil War veteran from Jacksonville
  • In 1901, Jacksonville hosted the first-ever college football game played in Florida: Florida Agricultural College vs. Stetson University
  • The St. Johns River is 1 of 2 rivers in North America to flow north instead of south
  • Jacksonville was named one of the top five “Up and Coming” cities in America by Good Morning America in 2006

Is there anything about Jacksonville you know that we don’t? Let us know below or on Twitter by tweeting @brunetgarcia and including the hashtag #JaxFacts.

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Grab & Go Billboards

New Zealand is responsible for some of the coolest interactive billboards yet. Soft drink maker, L&P, dreamed up a novel idea to give away summer gear in its advertising.

How are they doing this? Removable beach towels are draped over the side of buildings and on streets in the downtown area. Other ads have foam flip flops embedded in them that bystanders can pry out and wear instantly.

This is a creative way to spread awareness and give consumers free goodies (who doesn’t love free goodies?). This will also benefit the L&P brand, assuming the bystanders actually wear the gear and become walking billboards.

The reactions of bystanders are hilarious as people are snatching the free giveaways in utter excitement. Check it out!

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Childlike Imagination

Do you remember what it was like to have a childlike imagination? Like when you saw a roaring dinosaur in the clouds, have adventures with your imaginary friend, and brought your toys to life?

Well, GE is taking consumers down memory lane with its new child-narrated commercial. The 60-second ad guides viewers through various mystical stories of GE inventions from a child’s point of view.

The mastermind behind this creation is an imaginative 6-year-old girl whose mother works at GE. She takes what – at first glance – seems to be boring, corporate technologies, engines, and innovations and gives them humanizing characteristics. The result: underwater fans powered by the moon, talking airplanes, and miniature hospitals.

The spot reclaims imagination and seeks to inspire creativity in adult viewers. It’s amazing what happens when you put imagination to the test. What would happen if you put your imagination to work at your job?

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Chicago: The Fridge-Friendly City

What’s an old fridge to you? Well, to artists in Chicago, it’s more than a smelly old fridge. It’s a recycled piece of art that can be re-created for countless new uses: a cell phone station, a doghouse, a bike rack, a camera, and the list goes on.

The bulky and not-so-cold displays will leave you in utter amazement. The newly decorated refrigerators were set up around the Chicago downtown area to promote the Illinois power company ComEd’s recycling program. The power company will give willing participants money for the old iceboxes and pick them up too.

They call this unique and eco-friendly campaign MetamorFridges. Catchy, huh? Let’s use MetamorFridges as a motivational tool and try encouraging others to reuse old items instead of polluting the Earth and throwing (what seems like) everything away.

What do you have at home that can be transformed and used as something else? How about using an old wooden entertainment center to create a dog bed, children’s play kitchen, or shelving area? Tweet us some of your ideas @brunetgarcia, using the hashtag #recycledart.

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Pay It Forward

An advertising stunt in Norway resulted in a number of good samaritans standing in the shivery snow, short-sleeved and gloveless. To spread awareness of Syrian children in need, SOS Children Villages Norway performed a stunt that may strengthen your faith in humanity as you watch strangers willing to help young Johannes.

Johannes, an 11-year-old actor, sat at a bus stop alone and shivering without a coat for two long, snowy days. SOS Children Villages Norway planted a hidden camera across the street to film the reactions of bystanders.

When bystanders asked why Johannes did not have a coat, he told them that his coat was stolen on a school trip. Surprisingly, the responses are touching. Strangers offered Johannes their own coats, gloves, and scarves. Only 3 of 25 bystanders did not try helping Johannes.

The goal of the hidden camera event was to get people thinking about crisis situations that don’t necessarily touch or affect them directly – like Syrian children in need.

What would you do if you saw a freezing boy at a bus stop? Do you think the reactions would be the same in America?

See the inspiring reactions below!

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